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How to Stop Worrying and Embrace Fundraising

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Description

“Fundraising as the servant of philanthropy must be part of an organization’s management system...Fundraising cannot be a separate, isolated activity. Ensuring trust means conducting fundraising that is based on mission by staff and volunteers who are committed to the organization and who represent the organization with integrity.” (Achieving Excellent in Fundraising, 3rd ed., p.4)

Although fundraising is critical and necessary to nonprofit work, staff and volunteers often have a less than favorable opinion of the process. In museums and historical organizations of all sizes, fundraising myths, biases and misunderstandings can make us uncomfortable and ineffective. However, fundraising is not exclusively reserved for development staff and board committees. We can all benefit our institutions by better understanding the process, how it functions in our organizations and how we can help improve the outcomes.

This webinar will discuss the benefits of proactive, strategic fundraising. Whether at an all-volunteer organization, a small shop with limited staff or a larger institution with dedicated development officers, there are always tactics to produce better results. By applying basic fundraising principles and best practices, and learning from the experiences of colleagues, we can build better relationships with current and future supporters. We can stop worrying and embrace fund development.

Main Points:

  • When done correctly, the fundraising process allows people to further engage with your mission.
  • Basic fundraising principles apply regardless of the organization.
  • All staff and volunteers have a role to play in fundraising strategy.
  • Understanding and addressing basic processes yields big results.

About the Instructors:

Jamie Simek

Jamie Simek helps organizations get organized. As an educator, she has helped small groups--from student organizations to alumni chapters to local history organizations-- build capacity and improve their programming from the inside out. Jamie’s 15 year career in organization and constituent relations includes stops in university and alumni relations, student organization advising, veterans services and development research . In her current position with Local History Services at the Indiana Historical Society (IHS), she is responsible for developing and implementing the fundraising education program for the IHS Heritage Support Grants program. She holds a Master of Science in Education from Purdue University, where she also earned her bachelor's degree.

David Janssen

David Janssen has over 25 years’ experience in museum and historic site leadership at both large and small institutions. He has served as the executive director of Brucemore, a property of the National Trust for Historic Preservation, in Cedar Rapids, Iowa, since 2012. He also served as Vice President of Collections and Interpretation at the Detroit Historical Society; Vice President of Internal Operations at Edsel & Eleanor Ford House; and as Curator of the Smith-McDowell House Museum. He earned a BA in history from Dartmouth College, an MA in history from Duquesne University, and an MBA from the University of Iowa – and is also a 2008 graduate of the Seminar for Historical Administration.

Recorded May 25, 2017